I am a huge fan of Mixed Martial Arts i also train (MMA) and I am around it all the time and some ads and commercials just blow your mind. One ad that stood out to me was the new Tapout commercial. In this commercial two fighters are in a match one guy preforms a flying triangle and a flying arm bar. These two moves are flashy and difficult. They are just moves fighters don't pull everyday. It really catches your eyes because when the fighter is in mid air you can see that the side of his shorts say Tapout. I think it puts that idea in your head that Tapout gear will help you reach the skills to do moves like that. But to anyone watching I feel like they will want Tapout things. After watching Tapout commercials I want to go buy Tapout stuff. And I actually have personally.
But i think Tapout does a good job of being catchy and throwing there products out there. In this ad they do moves that look cool to pretty much anyone. You don't have to know anything about mixed martial arts or anything about what Tapout is and its still a neat ad.
http://www.youtube.com/watch?v=NS6HcWSE7-M
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